The Rise of the "Girly" Car

The Australian auto market has seen a alter in recent months, with one of its largest manufacturers looking to push something a bit different. Holden is currently looking to push its fresh, inventive "girly" cars to a fresh demographic of first age buyers. Holden is using social marketing to constitute the push, and the corporation is hoping it will pay off with a fleet of fresh customers. More information: click here to view more of this

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